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Emmanuelle Bouveret

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Summary

As a Digital Project Manager & CRO Specialist, my areas of specialization are: - Management of strategic projects related to Marketing (website revamp, PIM implementation), - Improving the User Experience on websites/app in order to increase the conversion rate (UX Analysis, AB Testing, feedback Analysis), - Analysing websites/app performance to leverage key areas of improvement (Google Analytics, Adobe Analytics, Matomo Analytics) - Managing international projects around Digital Marketing.

Professional experiences

Digital project manager

SAMES KREMLIN , Meylan

From January 2025 to January 2025

Digital project manager

SAMES KREMLIN , Meylan

From January 2025 to January 2025

Digital project manager

SAMES KREMLIN , Meylan

From January 2025 to Today

E-commerce optimization & cro senior analyst

Accenture , Rome

From December 2021 to January 2023

E-commerce optimization & cro analyst

Accenture , Rome

From January 2020 to December 2021

Customer insights analyst

Air France-KLM , Ramat gan

From April 2019 to October 2019

Digital marketing & crm assistant

Airbus Helicopters , São paulo

From May 2018 to September 2018

Community manager

TALENTEO , Grenoble cedex 1

From October 2016 to April 2017

Marketing and sales assistant

Casino JOA d'Uriage , Uriage-les-bains

From June 2014 to August 2015

Purchase intern

Oliver Grant , Grenoble

From December 2011 to December 2011

Intern

Alstom , Shanghai

From December 2009 to December 2009

Additionals trainings

Bachelor of Arts in Business Management

Napier Business School - Business Management

2015 à 2016

Diplôme universitaire de technologie Gestion des Entreprises et des Administrations

IUT2 Grenoble - Management

2013 à 2015

Baccalauréat Economics & Social

Lycée des Métiers Pablo Neruda - Mathematics & European Italian

2010 à 2013

Degree

GEM – Diplôme d'Etudes Supérieures en Management – 2019

Languages

Anglais - Fluent

Italien - Technical

Français - Native language

Skills

Activation marketing
Exécution de la campagne
Évaluation de la performance
Design émotionnel
UX writing
Neurosciences
Neurosciences cognitives
Design d’expérience utilisateur (UX)
Établissement du budget
Gestion du changement
Communication
Voix du client
Net Promoter Score
CSAT
Satisfaction client
Gestion d’équipe
Compétences de coordination
Agences externes
Résolution de problèmes
Coordination de projet

Hobbies

  • Danse
  • Voyages
  • Moto
  • Lecture
  • Running
  • Natation