Emma George, GEM 2015, Leadership Playground Director at the LEGO Group

Emma George, certified of Grenoble Ecole de Management, was appointed Leadership Playground Director at the LEGO Group in London last February. 

In this role, she is responsible for designing and implementing the LEGO Group's leadership culture, in collaboration with a community of Playground Builders.

The Leadership Playground program aims to encourage leadership behaviors based on boldness, curiosity, courage and focus, essential values in leadership.

I’m absolutely thrilled to step into what might just be the most awesome role ever — the Leadership Playground Director! (I’m biased, but who can blame me?)

Prior to joining LEGO, Emma held a number of strategic positions in the field of cultural transformation and leadership development. Most notably, she was Solutions Director - Behavioural Science at MindGym, where she helped implement behavioural change programs for FTSE 100 and S&P 100 companies. 

She also worked for nearly eight years at EY, where she supported organizations in their transformation and change management strategies.

About Lego Group

LEGO Group is the company behind the world-famous LEGO® bricks. Its name comes from the Danish word “Leg Godt”, meaning “Play well”.

Since 1932, it has been stimulating the imagination and inspiring the builders of tomorrow, a mission that motivates its employees every day.

Still family-owned, the company is headquartered in Billund, Denmark, with regional hubs in Boston, London, Shanghai and Singapore, as well as seven production sites around the world.

LEGO Group employs over 31,000 people in fields as diverse as design, engineering, digital technology and marketing, and its play experiences are sold in over 130 countries.